Free Doesn’t Mean Cheapest
Years ago, I had to figure out why no one was using a programming suite. It was open source, aka free, and useful. So why didn’t
June 4, 2025
Years ago, I had to figure out why no one was using a programming suite. It was open source, aka free, and useful. So why didn’t
You know how we were always encouraged to “show our work”? Well, that’s not always for our benefit. Bundle ambiguity refers to deliberately creating uncertainty about
Let’s say we agree on your work not being a commodity. That means that we also agree it shouldn’t look like it’s being sold as
One thing I love about expertise-based services is that you often can’t help but get better at it just by doing your job. If you
Usually, when we base pricing on something, we either start from the “time and materials” approach (inputs) or the “value” approach (outcome). But there’s also
If wealth were the inevitable result of hard work and enterprise, every woman in Africa would be a millionaire.—George Monbiot The greatest failure of effort-based
Let me guess: You once did this work for free. Helping friends, giving advice to friends, working for “exposure.” Then reality hit— to grow a hobby
We often agonize over creating a fair price – for our clients. And while that’s a worthwhile thing to do, that’s not the side I’m worried about. Granted,
I remember the first time I thought “If I just made a little more, everything would be fine.” I have found myself thinking the same
I’ve been told by doctors they often can’t help but analyze the symptoms of every passer-by. It’s the same for me and sales offers. This