Category: Delivery Pricing

Marketing without craft is a scam;Craft without marketing is irrelevant. Think I’m exaggerating? Imagine an artisan specialized in making quality chocolate kettles. He might be

I heard it countless times, quiet but clear: if I start marketing, I compromise my honesty. That’s simply not true – tailoring your approach to fit

There are 2 scenarios, and both of them are bad. A) You tell the client that you can solve their problem in 10 minutes.Why it’s bad: the client,

Sometimes, an offer’s “estimated time to completion” is the main ingredient. I’ve seen a case where a couple of friends working in an attic could regularly out-compete “serious”

When American president Woodrow Wilson was asked how much time he spent preparing his speeches he said: That depends on the length of the speech. If

In general, apart from value-based pricing, there is the input-based pricing logic: it costs as much because it took me x hours and y costs to do this output-based pricing logic: it costs