Whiskey in the jar??
Let’s be weird for a second, and imagine your service, your offer manifesting as the contents of a jar on a shelf. It’s a nice jar, you
July 9, 2023
Let’s be weird for a second, and imagine your service, your offer manifesting as the contents of a jar on a shelf. It’s a nice jar, you
Getting compared with peers rather than amateurs is a major step toward being appreciated. It should be easy to do, but it’s not. As experts,
Words are powerful, and it’s dangerous to ignore that power. For example, “inflammable” and “flammable” mean the same thing.“Strategy” and “tactics” however, don’t mean the
In some cases, it’s simply not reasonable to charge full price or expect monetary compensation at all. I’m not talking about total charity cases here.
I agree with Daniel Murray, empathy is a superpower in marketing. The less of a distance there is between how you see your value, and how your
Not every honest, down-to-earth attempt at pricing transparency turns out well. The following is a 100% real proposal for illustration services. The grand question for
There are four real reasons why people buy paintings Unsurprisingly, the last reason is not exactly the favorite of most artists I know. There’s just something so
What’s the difference between an opportunity and a distraction? In “business speak” an opportunity is an activity that could make your future life better, while a distraction is an
If the price the client is willing to pay is significantly lower than your perception of the value you provide, you are bound to feel
The only thing worse than training your employees and having them leave is not training them and having them stay — Henry Ford, Founder, Ford Motor